50業子

TBS Education Masters of Science (MSc) are offered as either a 2-year program, or a 1-year program, granting a Master’s degree. These programs are designed for students who wish to enhance their resumes with highly specific skills and cutting-edge professional expertise before entering the corporate world.

This program provides students with the skills they need to develop their careers in the field of sport, enabling them to become key players in the sector.

By joining the MSc program, students obtain a master of science degree and the “Diplôme d’Études Supérieures en Management Stratégique International”, a degree approved by France’s Ministry of Higher Education, Research.

This Master of Science in Marketing & Management in Sport Organizations is designed for students who want to develop careers in marketing and management of sports organizations, whether clubs, companies, or institutions.

Program Overview:

During the Master, you will practice subjects such as market and trends about the world of sports, the international impact of sport, sports events and strategy, sport innovation and technology, and others...

The objective is to increase your brain agility to anticipate and solve complex business issues in your field of expertise.

Each student in this MSc program is required to write a dissertation which addresses a current issue in management from an academic or professional perspective in his field of expertise.

The student thus contributes to the study, analysis, formalization and abstraction of the identified problem.

During your study, you may carry out an internship in the company of your choice for a period of 6 months minimum. This internship is required for the validation of the diploma.

Strengths of this program:

Sports organizations must drive their development by identifying strategic areas, designing innovative offers, and effectively promoting them to fans, partners, and stakeholders.

The MSc in Marketing & Management in Sports Organizations is designed to develop these key and complementary competencies, training future managers to understand the marketing and managerial challenges shaping today’s global sports industry (innovation, technology, sustainability, digital transformation, and internationalization).

Students in this Master will learn how to detect market opportunities and manage innovation within sports organizations. They will be able to make strategic decisions regarding marketing approaches, event strategies, partnerships, and fan engagement initiatives.

Through several applied company projects, case studies, and a mandatory internship, students will gain hands-on experience and develop their ability to design effective marketing plans, manage sports events, and set up relevant key performance indicators to evaluate their actions within the dynamic sports sector.

Career opportunities:

• Marketing Manager 
• Sales Manager
• Partnership Manager
• Events Project Manager
• Hospitality Manager
• Fan Experience Manager
• Press Relations and Sponsorship Manager
• Communications Manager
• Merchandising Manager
• Brand Manager 
• Stadium Manager