50業子

Do you enjoy generating new ideas, analysing human behaviour and seeing your good work play out in measurable data? As a digital marketer, you get to be both creative and analytical at work.

Join us in beautiful Nantes, France, to develop expertise in qualitative, quantitative, technical and strategic aspects of marketing, with a user experience (UX) orientation. Here, you'll make important connections in France, throughout Europe and across the globe.

Employers will love your international experience and dual ability 1) build goal-oriented digital strategies and 2) stay agile as needs and markets quickly evolve. Audencia's programme prepares you for a leadership role, pairing strategy with strong operations management experience.

About the programme:

The academic content of the MSc in Digital Marketing and Strategy is systematically reviewed and redeveloped, and includes practical workshops with real-world situations and boosts your operational skillset.

As part of the programme, you will participate in exclusive projects with Audencia partner companies such as the Éram group, Galeries Lafayette, TSC, Converteo, Cdiscount or Rakuten.

Furthermore, you will benefit from Audencia's high quality, strong career results and commitment to sustainability - empowering you to get results in both a profitable and responsible way.

• Audencia is among the 1% of business schools holding all three top international academic accreditations (the Triple Crown)
• 92% of Audencia graduates employed within two months of graduation
• Audencia is recognised as a Top 30 school globally in the Positive Impact Rating for Business Schools by the UN's PRME Global Forum

Career outcomes:

This MSc will open up access to a large range of digital marketing positions. Here are a number of examples of positions you could occupy after completing the programme:

• Digital project manager
• Marketing manager
• Marketing consultant
• Traffic Manager
• Web/Mobile product manager
• Digital community and content manager
• On-line brand manager
• Social media manager
• Growth hacker
• E-commerce manager
• CRM manager
• Marketing data analyst
• Digital customer experience manager

All sectors: products and services, BtoC and BtoB

Employers: major businesses with e-commerce activities or digital services, small to medium businesses and start-ups; services and consulting agencies.